Setting Up A Sports Club
team BEDS&LUTON have created an excellent Club Resource Guide. This resource has been developed to help individuals looking to start new community sports clubs as well as helping already exsisting sports clubs in Beds and Luton become better run enterprises the Guide is split into four discreet sections which can be read and used separately, or as a whole.
RUNNING YOUR CLUB
1. Setting up a community club
2. Producing a club development plan
3. Clubmark accreditation
4. Minimum Operating Standards accreditation
5. School-club links
6. Running and managing meetings and committees
7. Health and safety for your club volunteers and staff
8. Insurance
9. Ensuring that your club is being inclusive
10. Facility planning advice and guidance
THE PEOPLE BEHIND YOUR CLUB
1. Safer recruitment
2. CRB checking – Frequently asked questions
3. Where to find new volunteers
4. Attracting new volunteers
5. Safeguarding and protecting children
6. Inducting volunteers
7. Motivating your volunteers
8. Club volunteer coordinators
9. Recognising and rewarding volunteers
MANAGING THE FINANCES OF YOUR CLUB
1. Finding and accessing funding streams
2. How to write a good funding application
3. Fundraising for your club
4. Making money from your clubhouse or facilities
5. How to run your bar more effectively
6. Managing your club’s accounts
7. Sponsorship
8. Taxation and community amateur sports club status
MARKETING AND PROMOTING YOUR CLUB
1. What is marketing?
2. Communicating what your club is about (inc. your club’s brand)
3. Marketing ideas
4. Knowing your members and communicating with them
5. Channels of communication
6. Understanding your potential members
7. Writing a marketing strategy
8. Increasing your membership
9. Developing a website for your club
10. Writing for the web
11. Working with your local press
12. Writing a great advert
13. Using direct marketing successfully
14. Organising and advertising exciting, successful events
15. Raising the profile of your club
The content for each section has been created by team BEDS&LUTON in conjunction with runningsport, Sport Marketing Network, the Central Council for Physical Recreation, Spiralls, sportscoach UK and other County Sports Partnerships across the East of England.
The resources are available to download below or to request a hard copy of the guide, please contact admin@teambedsandluton.co.uk or call us on 01582 813760. Also see the RunningSports section of the website for more Top Tips on running a Sports Club.
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